Ed.Gov Redesign Challenge

Redefining Ed.Gov’s visual experience from the ground up, incorporating thoughtful micro-interactions and creative use of typography to accompany a thoughtfully architected user experience. 

Overview

THE CLIENT

The U.S. Department of Education is an agency of the federal government that establishes policy for, administers, and coordinates most of the educational federal assistance that students, administrators, educators, local governments, and citizens receive. ED’s mission is to promote student achievement and preparation for global competitiveness by fostering educational excellence and ensuring equal access. In March of 2020, The U.S. Department of Education publicized an open challenge calling for redesign submissions of the current website. 

THE CHALLENGE
  • Audit the current information architecture and create a new IA that provides value for ED.gov’s various and unique audience groups
  • Incorporate visual interest and introduce photography in a new and innovative way
  • Create a design that could feasibly be implemented in Drupal 8, backed with an emphasis on reusable component based design
THE GOAL

Creating an innovative and modern web design prototype for ED.gov that utilized innovative layout, typography, animation, illustration, video, and photography.

OUTCOMe

Two distinctly different submissions that embodied ED’s desire for a more modern, innovative, and clean user interface.

LENGTH OF PROJECT

2 months

ROLE

Lead UX and Interaction Designer in a team of 4, working alongside the Director of UX, Creative Director, and other Graphic Design Lead to generate the two submissions. My role was responsible for the interaction and motion design, low fidelity wireframing, and working with the graphic design team to create a cohesive visual identity for each of the submissions. 

Submission 1 - Big, Bold, Beautiful

Submission 2 - Modern, Daring, Enticing

CATEGORIES: USER EXPERIENCE DESIGN

Copyright © Heather Dumond, 2019